8th year in the row – Finland is the happiest country in the world!

We are thrilled to hear that Finland is the happiest country in the world for the eighth consecutive year, according to the World Happiness Report of 2025!

You can read CNN’s coverage of the latest results here: These are the world’s happiest countries in 2025 | CNN

The report itself can be accessed here: World Happiness Report 2025

We are not shy to share the secrets of our happiness and well-being with others! What a perfect time to acquire rights for books that teach and give insights about our happiness!

The starting point in  The Happiness Puzzle is the paradox of Finland: how can a nation of quiet and somewhat introverted people who tend to keep their emotions in check be the happiest nation on Earth? Perhaps it’s not just a question of being contented, satisfied with your life? This is what clinical psychologist and researcher Jennifer De Paola, PhD, sets out to do.

The Happiness Puzzle bridges the gap between academic research and everyday life, making complex psychological insights accessible to a broad audience and relying on years of empirical research. Dr De Paola’s research includes 70 in-depth conversations with ordinary Finns, offering an unparalleled glimpse into how happiness is actually lived and experienced in the so-called happiest country in the world. This is not just a book about theories – it is a book about real people, real struggles, and real happiness.

All rights are currently available. We are looking for an English language original publisher and selling world rights.  As reading materials, we have an English book proposal and sample chapters for the book.

Despite having lived in Finland for 15 years, a part of her is still the child from rural southern Italy. Her happiest moments? Passing on little pieces of that heritage to her two-year-old Finnish-Italian son—through museums, library visits, and long hikes where she teaches him Italian words and he sneaks in Finnish and English ones.

– Jennifer De Paola

Request the materials for The Happiness Puzzle here.

Professor Frank Martela, one of the leading researchers of happiness and meaning in life, has been sharing his insights about the secret to Finnish happiness for media ranging from  CNBC, Fox News and New York Times to Scientific American and New Scientist.  His latest book Stop Chasing Happiness: A Pessimist’s Guide to a Good Life, is published in the UK today by Allen & Unwin. 

In Stop Chasing Happiness, Frank Martela sets out to show that the true secret to happiness is to stop trying to find it. Instead of trying to learn new tricks, it’s better to unlearn the ways of thinking that are holding you back. Instead of chasing happiness, one should stop obsessing about what others think about them, stop caring too much about how they feel, and stop making sacrifices for personal success.

Relying on latest scientific research, ancient traditions, and the author’s personal encounters with people across the world, Frank Martela shows that living with purpose and contentment is much more beneficial than striving to be happy.

Rights have been sold in Finland and UK & US, and also in Germany, where Knesebeck will publish the book later this year. We have the full English Edition for you to read. Rights are still available for France, Sweden, Italy, Korea, Hungary, etc! 

As a Finn living in the UK, one of the questions I’m most often asked is “why are Finnish people so happy?” – and now I have an answer to give in the form of Frank’s wonderful book! I’m beyond excited to be bringing Frank’s wit and insight on happiness and life satisfaction to an English-speaking audience, and for Frank to have found the perfect home at Allen & Unwin.

– Erika Koljonen, Editor, Allen & Unwin

Request the materials for Stop Chasing Happiness here!

One of the most important ways for the Finns to boost their physical and mental well-being is the hot and cold contrast therapy – pairing a good steam in a sauna with an icy dip in a lake or the sea.

You can learn more about the Finnish hot and cold method from Katja Pantzar and Carita Harju‘s non-fiction title The Power of Hot and Cold: From Sauna to Sea: The Finnish Way to a Happy, Healthy Life. The book was published in the United Kingdom in November 2024  by Hodder & Stoughton and is  slated to be published in Germany in the Fall of 2025 by Heyne. We have full English edition for your reading.  Rights are still available for Iceland, Norway, Estonia, Japan, Poland, etc! 

What a wonderful, powerful book! The Power of Hot and Cold by Katja Pantzar and Carita Harju summarises in a very fresh, informative and cheerful way the positive holistic effects that sauna and a bath in cold water have on body, mind and soul. A promising trend that is also becoming increasingly popular in Germany.

– Berit Hoffman, Editor, Penguin Random House Verlagsgruppe GmbH

Request the materials for The Power of Hot and Cold here!

The Happiness Puzzle

Jennifer De Paola

Want to be happier? Stop searching for happiness. Obsessing about happiness is, paradoxically, one of the key obstacles for a happier life. For seven years in a row, Finland has been the world’s happiest country and the wisdom emerging from this land of darkness and heavy metal teaches you to stop caring about happiness, about what others think, and about what happens next. This liberates you to take life as it is.

In this book, Finland’s leading happiness expert offers straight-talking life advice on why finding happiness is not about learning new things – it is more about unlearning patterns of thinking holding you back. Combining ancient wisdom with latest research and mixing it all together with quirky stories and Frank’s encounters with peculiar Finnish characters met in the forest, in rock festivals, and during his hitchhiking and other travels around the country, the book guides you to build a way of living where you are content and serene, yet actively engaged and energized to pursue your self-chosen purposes in life.

Stop Chasing Happiness

Frank Martela

What if the secret to happiness isn’t finding it—but letting it go?

In a world obsessed with success and self-improvement, the chase for happiness often leaves us feeling lost. The real path to contentment lies in unlearning the habits holding you back: stop obsessing over what others think, stop being so sensitive about your feelings, stop measuring your value by what you have.

In Stop Chasing Happiness, academic and philosopher Frank Martela – hailing from Finland, the world’s happiest country – reveals why our fixation on happiness and achievement is making us miserable. With wisdom rooted in science, philosophy, and personal experience, Martela shows you the path to a life of energized contentment.

Through this transformative book, you’ll discover:

* the courage to free yourself from the pressures of what you should do

* the serenity to accept whatever life throws at you

* the sparkle to energetically pursue whatever you identify as your real values.

Stop the anxious chase. You have already arrived. Start living your own life through accepting the past, enjoying the present, and working towards a better future – it all starts here.

The Power of Hot and Cold

Katja Pantzar and Carita Harju

Step into the world of hot and cold, where contrast therapy – pairing a good steam in a sauna with an icy dip in a lake or the sea – is an essential part of life in Finland. More than a trending pastime, the traditional Finnish practice of alternating hot and cold has a range of health benefits that boost mental and physical wellbeing, which greatly contribute to happiness. It’s also a large part of the reason Finland has been named the World’s Happiest Country for the seventh year in a row.

This definitive guide by two experts takes readers on a journey into the transformative powers of hot and cold by pairing the sauna, that quintessential hot Finnish steam bath, with a cold-water dip. Along the way, it serves up the inspiration and practical tools for creating a wellness retreat using the Nordic contrast bathing philosophy, wherever you are in the world.

The Finnish hot and cold method boosts happiness by increasing wellbeing and encouraging connection with nature. It’s the secret to how the world’s happiest nation keeps calm and carries on – no matter what life throws at them. Now you too can learn their secrets.