The Meaning Manifesto: Why Work Needs to Have a Purpose

Are you ready to experience meaningful work and make it possible? Start your journey with this book!

• A revolutionary, mind-blowing book by Finland’s #1 internationally bestselling non-fiction author!
• Martela’s previous title, A WONDERFUL LIFE, has been sold to 30 countries!
• Making work meaningful is a moral issue, a well-being issue, and a performance issue!

Work occupies a more central role in our lives than just a way of making ends meet. At best, work fills our lives with meaningfulness, making our whole existence more worth living. At worst, it is a desperate toil that alienates us from who we are and what’s good in life. In modern knowledge work requiring expertise and self-management, innovativeness and productivity require commitment and high-quality motivation – key benefits that meaningfulness can offer.

How, then, can we make work more meaningful? In principle, the recipe for meaningful work is surprisingly simple: do personally interesting and engaging things, while making a positive contribution to other people. However, making that into reality is the tough part. Here, the book will offer you key tools, mindsets, and strategies to make both your own work and the work of those around you more meaningful.

The book relies on the author’s extensive research into meaningful work combined with examples of vanguard individuals and companies around the world that are making a new, more meaningful world of work a reality. Along the way we meet entrepreneurs, CEOs, investors, and politicians making their mark as forerunners of work with a purpose.